BCOM9 / Carol Lehman, Debbie Dufrene, Robyn Walker.
Material type: TextPublication details: Boston, MA. : Cengage learning, �2018.Description: viii, 327, [64] pages : colour illustrations ; 28 cmISBN:- 133711684X
- 9781337116848
- 9781337116879
- 1337116874
- BCOM 9
- HF5718 .L44 2018
Item type | Current library | Shelving location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Main Collection Books | John Brown University Library | Main | HF5718 .L44 2018 | Available | 39524100438682 |
Includes bibliographical references and index.
pt. 1 Communication Foundations -- 1. Establishing a Framework for Business Communication ations -- 2. Focusing on Interpersonal and Group Communication -- pt. 2 Communication Analysis -- 3. Planning and Decision Making -- 4. Preparing Written Messages -- pt. 3 Communication Through Voice, Electronic, and Written Messages -- 5. Communicating Electronically -- 6. Delivering Good- and Neutral-News Messages -- 7. Delivering Bad-News Messages -- 8. Delivering Persuasive Messages.
pt. 4 Communication Through Reports and Business Presentations -- 9. Understanding the Report Process and Research Methods -- 10. Managing Data and Using Graphics -- 11. Organizing and Preparing Reports and Proposals -- 12. Designing and Delivering Business Presentations -- pt. 5 Communication for Employment -- 13. Preparing Resumes and Application Messages -- 14. Interviewing for a Job and Preparing Employment Messages.
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